You're going to watch 48 short clips (about 30 seconds each) from the Perfumed Decay podcast. Each one starts on a different opening line. We're studying which openings people keep watching and which ones they skip — both are equally useful to us.
Online video lives or dies on the first few seconds: platforms decide who else gets shown a video based on whether people keep watching or skip away early. By reacting exactly as you naturally would — skipping the moment you'd skip, watching on only if a clip genuinely grabs you — you give us honest data on what holds attention. There's no single clip we're rooting for.
Privacy: we record only the second you skip each clip, the name you choose, your browser type, and the time you finish — nothing else. The clips are in a scrambled order on purpose.
Please keep this tab open for a moment.